Alexandra Daisy Ginsberg
www.daisyginsberg.com
Self Worth / Genetic Credit after the Crunch (2008)
video + prints
After the credit crunch, what will we be left with? Cash, currency, stocks and possessions will be worthless. The only bankable commodity left is YOU, the new gold standard. As basic elements and minerals, the human body is valued at about $4.50, but your DNA is a prized asset. My research looks at a future scenario where all major purchases – such as NHS contributions, mortgages, tax, pensions – are based on a system of genetic credit. Tested at birth, you will spend your life trying to improve your genetic credit rating to reduce your financial outgoings. E-money will be tied to your genetic currency.






