must have is a contest organized by Lodz Design Festival since 2008 in which every year we single out the best implementations by Polish designers and manufacturers to reflect the most important trends in local design. It is a free quality mark to be used in Poland and abroad. It was created to spread the good Polish design and thus promote native business and designers. must have is a kind of a consumer recommendation – the highlighted objects are worth having.
Submissions to the contest are open and are free of charge. The Council of Experts, after reviewing the market, also gives its own nominations. Products entering the competition must meet two basic requirements: be of Polish origin and be available for sale. Out of all the nominations the Council of Experts chooses the best-designed products. The Council consists of representatives of the media and the most important centers of design in Poland.